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Exclusively for Subscribers to The Sales Experts Channel
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Always free. Always fabulous. Your #1 resource for educational and inspirational sales content from global visionaries and thought leaders. New presentations every week!Â
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Click on the video above to see what's on this week on The Sales Experts Channel!
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Visit the archives for hundreds of Sales Experts' webinars and videos, topically indexed and searchable for your convenience. Always free & always fabulous!
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Making Sales Social: Digital Strategies to Grow Your Business - Ep 44
Monday, November 1, 11:00 am Central Time
Bill McCormick, The LinkedIn Sales Conversations Expert and Brynne Tillman, The LinkedIn for Sales Expert
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The Diamond Group - Getting Better at Sales - Ep 44
Monday, November 1, 4:00 pm Central Time
Fred Diamond, The Excellence in Sales Expert
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The Messaging Workshop - Live! Ep 11: Integrated Messaging for Marketing & Sales
Monday, November 2, 10:00 am Central Time
Lisa Dennis, The Value Proposition & Messaging Expert
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The Everyone Sells Something Show - Ep 11
Wednesday, November 3, 10:00 am Central Time
Liz Wendling, The Authentic Selling Expert w/guest, Jordana Zeldin
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XO: eXtraordinary Outcomes - Ep 44
Friday, November 5, 8:00 am Central Time
Subhanjan Sarkar, The Buyer-led Sales Expert
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Click the video above to learn more about Subhanjan Sarkar, The Buyer-Led Sales Expert!
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Over 1,000 presentations from global sales experts. A free resource by and for the global sales community. Come back often to make the most of The Sales Experts Channel. http://bit.ly/TSEC_Channel
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Click This Thumbnail Above to learn more about Top Sales World!
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Pick Up the Damn Phone! |
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Sales success comes from real conversations with real people. In Pick Up the Damn Phone!, Joanne Black— America's leading authority on referral selling—explains why we should be tweeting less and talking more to the customers and contacts who really matter.
Written by Joanne Black, The Referral Selling Expert!
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Sales Tip:Â Be Clear on the Buying Committee
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Today, many purchases are made by a buying committee rather than a single decision maker, and the size of the committees is growing. This evolution in buying behavior requires you to shift your approach accordingly.
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If you’re meeting with five attendees from a prospective customer and the decision makers are from varying departments and levels of the organization, certainly that committee must have the collective authority to purchase, right? Not necessarily.
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That’s why it’s important to qualify the committee early in the process.
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Sales Tip: Use Marketing Automation to Organize Tasks and Communicate Effectively
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Marketing automation can be great when used appropriately. It can help you organize tasks, increase your number of communication attempts, and create consistent personalization for your organization.
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Many companies use automated emails as a way to contact you whenever you sign up or show interest in something. These types of emails have developed a bad reputation due to how “spammy†these companies make the email look, and they can be difficult to craft in a way that entices your prospect to open them.
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Sales Tip:Â Identify Your Target Market to Avoid Costly Mistakes in Business
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Knowledge and understanding of your target market is the keystone to the success of your business. Without it, your product or service positioning, pricing, marketing strategy, and eventually, your business could very quickly fall apart.
If you don’t intimately know your target market, you run the risk of making mistakes when it comes to establishing pricing, product mix, or service packages. Your marketing strategy will lack direction and produce mediocre results at best. Even if your marketing message and unique selling proposition (USP) are clear, and your brochure is perfectly designed, it means nothing unless it arrives in the hands (or ears) of the right people.
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The Sales Experts Channel
Deb Calvert, founder
deb.calvert@peoplefirstps.com
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